Viator

TripAdvisor Inc.

Viator

Find travel experiences

Travel
ChatGPTClaude

Snapshot

First seen

Feb 4, 2026

55

Score

55 · Needs Work

Dashboard

A faster read on the listing: the score snapshot, the story the page is telling, and the strongest evidence we have right now.

Visibility score

55

Needs Work

Search footprint

18

Out of 40

Listing clarity

37

Out of 60

Evidence signals

7

Screenshots, prompts, and trust links

Listing narrative

What the listing says today

Best rank

7

Tagline

Find travel experiences

Capabilities

Interactive

Description

Find travel experiences

Snapshot notes

First seen Feb 4, 2026

10 tracked keyword intents and 5 category placements

2 screenshots and 2 prompt examples captured

Immediate read

Showing up, but not yet clearly competitive

Confidence: Medium — Description text looks collapsed or unavailable, so this factor is excluded from the weighted total.

Best current position is #7

Visual evidence

Screenshots and prompt examples

2 assets captured

Viator screenshot 1
What can I do in the Vatican tomorrow?
Viator screenshot 2
Show me more details on the Colosseum guided tour

Score breakdown

A simpler view of what is driving the score now and where the listing is still leaving the most value on the table.

55 · Needs Work

Showing up, but not yet clearly competitive

Built from search footprint out of 40 and listing clarity out of 60.

Confidence: Medium · Description text looks collapsed or unavailable, so this factor is excluded from the weighted total.

55

Score

Search footprint

18

Listing clarity

37

Best observed rank

7

Markets tracked

5

Top 10 placements

5

Trust links

3

Search footprint

Keyword breadth

10 tracked keyword intents rank today.

9/12

Partial

Average rank quality

How high the app tends to appear across keyword searches.

3/14

Needs attention

Best observed rank

Best current position is #7.

4/8

Partial

Category placements

5 category placements are helping discovery.

2/6

Needs attention

Listing clarity

Description quality

23 characters of description copy are available.

Description text looks collapsed or unavailable, so this factor is excluded from the weighted total.

0/18

Needs attention

Tagline specificity

Short, specific value propositions earn more credit than generic taglines.

3/4

Partial

Developer trust

Clear developer attribution is helping credibility.

4/4

Strong

Capability coverage

Declared capabilities help users understand the product surface faster.

3/6

Partial

Screenshots

2 screenshot assets are captured.

4/10

Needs attention

Prompt examples

2 prompt examples are visible.

6/8

Partial

External trust links

3 trust/doc links are helping validate the listing.

6/6

Strong

Tool depth

2 tools/actions are currently tracked for this app.

2/4

Partial

Actions

Priority-ranked changes that would make this listing easier to understand and more competitive in search.

P01

Push more intents into the top results

You already have a best observed rank of #7, but overall rank quality still leaves room to improve. Strengthen the listing copy around core use-cases so more intents land in top positions.

P02

Use screenshots to prove the workflow

2 visual assets are helping, but the listing can still do more visual storytelling. Add images that show concrete workflows and outcomes instead of only UI chrome.

P03

Improve category relevance

5 category placements are currently helping. Clarify the category story in the tagline, description, and capabilities so the app appears in more of the right shelves.

P04

Win one anchor query decisively

The app's best observed position is #7. Turning one high-intent query into a consistent standout ranking would give the listing a much clearer proof point.

P05

Clarify the product surface

Capabilities are declared, but they can be made more specific so buyers understand what the app actually enables at a glance.

Keyword data

Coverage first, then the full searchable ranking list in a compact table.

Top result (#1)

0

Ranks 2-3

0

Ranks 4-10

5

Keyword intents

10

Markets

5

Search summary

5 tracked placements are currently in the top 10

5 category placements are contributing to discovery

Best current position: #7

All tracked keywords and categories

Search the full set without extending the page.

KeywordPositionDelta

travel

keyword · JP

Top 10

#7

0

travel

keyword · GB

Top 10

#7

0

travel

keyword · CA

Top 10

#8

0

travel

keyword · US

Top 10

#8

0

travel

keyword · FR

Top 10

#8

0

find

keyword · US

#29

#29

-2

find

keyword · CA

#35

#35

0

find

keyword · GB

#35

#35

0

find

keyword · FR

#35

#35

0

find

keyword · JP

#36

#36

-1

Lifestyle

category · JP

#57

#57

0

Lifestyle

category · GB

#59

#59

0

Lifestyle

category · CA

#68

#68

0

Lifestyle

category · FR

#70

#70

0

Lifestyle

category · US

#80

#80

0

History

A running view of how the listing has changed across tracked snapshots.

3.0.0

Apr 7, 2026, 6:45 AM

1 changes

Version

2.0.0 3.0.0

2.0.0

Mar 26, 2026, 6:46 AM

0 changes

2.0.0

Mar 9, 2026, 12:33 PM

2 changes

Description

Discover and book unforgettable things to do with the Viator app. Search Viator's catalog of tours, attractions, and exp Find travel experiences

Images

4 2

2.0.0

Feb 25, 2026, 6:31 AM

0 changes

2.0.0

Feb 12, 2026, 6:20 AM

1 changes

Version

1.0.0 2.0.0

1.0.0

Feb 4, 2026, 6:06 AM

1 changes

Initial discovery

First tracked version